That said, branding is more about just attracting the right type of customer. They’ll also work with your executives and employees to identify the culture at the company so that you get and keep the right employees. In addition to branding, they also offer various other creative and technical services. So, if you need help to translate your branding to your website, they can do that too. Branding is to communicate how your business is making a difference, such as by promoting social justice and equity. Create a business logo and perhaps a few other digital assets, like an email signature, to round it off. Attending chamber of commerce events is one of the oldest and most effective methods for connecting with industry players.
The wooden blocks are actually hand-carved by artists in India and then printed at the designer’s studio in the U.S., where she also stitches the covers. Ammu Cherian first started selling products at pop-up events and now offers a range of products online. The Black Home doesn’t just feature black-hue products, but it’s definitely a color that creator and designer Neffi Walker gravitates towards.
Are you ready to invest in your business?
Read more about Queer-owned business branding here.
Brand + Web Design
Here you’ll find a mixture of brunch style food options along with cakes, biscuits and dessert. They also offer a wide array of teas along with your typical coffee options, matcha , bubble tea and other beverages. Tania who’s originally from the US but grew up in Dubai knew she wanted to created not only a tea focused cafe but also one where the aesthetic matched the menu.
Launching a female-led organization is an impactful way to capture patrons who prioritize diversity and representation, as well as solidify your status in the industry. Leveraging the right strategies can give you a competitive edge for success. But you’ve DEFINITELY heard of Mighty Patch, the OG zit-zapping hydrocolloid patch that manages pimples overnight! That’s why this brand is one of our favorite examples of successful product branding. They’re shaking up the dental care world with their simple-but-powerful logo, reminiscent of a spool of floss. Their packaging incorporates a shiny, iridescent effect to their logo so it “pops” out at customers. Calming pastel colors, a meaning-packed logo, and plenty of family-focused, empathy-packed photography put the focus on celebrating a full life NOT mourning an impending death.
$72 million for black- and brown-owned minority business enterprises. She loves helping her friends and family find unique, thoughtful, and wallet-friendly presents. You’ll be hard-pressed to find anyone who hasn’t heard of or at least seen the Our Place Always Pan.
The brand’s focus on sustainability includes using organic fabrics, upcycling fabric remnants, and planting more than 60,000 trees in Africa. Dr. Kristian Henderson founded BLK + GRN as a makeup and skincare marketplace where all of the products are created by Black artisans handpicked by Black health experts. Purchase anything from skincare, cleaning products, menstrual care, or even baby products, and be assured all of the ingredients are safe and effective. Part of the brand’s motto is “We’re Black, yes, but we live Green.” What misconceptions do you encounter about women-owned or women-led businesses?